If you’ve never attended a conference before, find them draining, or want to get more value from them, this episode is for you.
I’ve got 10 big tips for you to help you make the conference experience more enjoyable, valuable and less stressful – even if you dislike the idea of ‘networking’.
Why should you go to conferences in the first place?
1. You get to meet other like minded people and geek out about your specific topic
(I mean, where else could I talk microphones, publishing platforms, RSS feeds and monetization with hundreds of other people??)
2. It keeps you up to date with the industry and helps you stay ahead of the game
This is super valuable if you want to be seen as an authority in your industry – whether you work for yourself or someone else.
3. It’s a great opportunity to promote your brand
(Whether your brand is your business or your personal brand.)
4. It increases your chance of speaking!
If, at some point, you want to be a speaker at that conference, attending is an awesome way to connect with the event organisers. You’ll be more likely to get a speaking gig for the next conference.
5. It contributes to PD
If you’re in a profession where you need to earn professional development (PD) points, conferences contribute to this, so pitch the idea to your work and see if you can get them to pay for it, or at least part of it!
Convinced yet?
Maybe you are, but you’re still thinking: “Yeah, but it’s so draining, talking to all those people”, or “The people there just want to sell me stuff” or “I’ve never found then valuable in the past”.
That’s ok, I’m going to share with you 10 tips for making the conference experience more enjoyable, less stressful and more beneficial for you, your business or the company you work for.
And ultimately, it’s worth implementing these things, because conferences ARE a large investment of time, money and energy.
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